evaluation question 5 draft

•       I feel that my target market would buy my magazine because it addresses everything a reader would want from an indie music magazine and the style is similar to other indie magazines but is unique in its own way

•       Magazine cover

•       I have tried to address my target audience with a pretty basic and modern front cover, I felt like this was important for it to be simplistic as I didn’t want it to look hectic as I felt it might look unprofessional. I have been studying other indie music magazines such as fader music magazine and I found that their magazine front cover was pretty simplistic with not much writing on the front cover as a whole. I have taken inspiration from fader’s front covers as they do not have much writing on them and it’s usually just a simple picture of the artist. Also because my artist is an indie rapper I thought that fader would be good to look at even though it s more hip hop and rappers I thought it would be better than other magazines.

•       Contents page

•       For my contents page I've again tried to keep it quite modern with a dark grey background and a white boarder on the very outside. I have also put a white boarder on my photos to make them stand out more, I have found that putting a boarder on the photos was an efficient way of making the picture stand out more. I have made the titles of each section in white as well I thought this was a good colour to bring out the titles. Overall I tired to get the important things to be shown in one colour and I found that with printing I would have to have a white boarder and then I did it with the picture and thought that id like there to be basic black white and grey colour as it made it look quite modern and simplistic. I have take some inspiration from DIY music magazine for the border idea with my picture and then the rest I kind of came up with my self from taking inspiration from different magazines, such as fader NME and others. I have tried to attract my audience because from my questionnaire they said that they would like a more simplistic magazine and less busy, so I have tried to create that in an aesthetically pleasing contents page. Because they wanted it simple I thought that id keep it on a basic colour scheme of black white and grey.

•       Double page spread

•       My double page spread is quite simplistic style compared to some others around but I thought id keep it the same style as it means the magazine would go better together. I have used 3 different fonts on this page for my main text I have used the basic ‘Calibri (body)’ purely because it makes it easier for the reader to read, plus also I feel that it looks modern and good. Then for the title of the page ‘debut days’ I have used ‘play bill’ which is quite a nice creative it also looks like its been kind of rushed and it does’nt look like they care what it looks like to a normal person but a person of the indie genre will enjoy it because it isn't the ‘average’ font and it stands it from the crowd. Then the final one is ‘fin D-B’ personal font that he uses for everything so when people see it they will be reminded of him, but the font is call ‘stylewars’. I have also included his social media name on all platforms he has, apple music because his music is available on their and his hash tag for his new tour. I feel like this would have attracted more readers, as they will now know where to find him on social media and where his music is.

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progressions of my front cover

progression of double page spread

stages of my contents page

This image shows the stages that I went through to create my final piece, it goes from the complete version to a blank page.

question 3 evaluation draft

Evaluation Question 3

•       Publishing is where a media product is finalized ready for sale to the public, these media products usually include music, magazines etc. There are a number of different publishers now, some publishers will only do educational books, and some companies will only do electronic publishing where books are available on pretty much any Internet assisted device. However there are some authors who self-publisher there own media products.

•       Distributors are the companies that deliver a magazine to the public. There are 3 main ways in which a magazine is usually distributed though:

•       Non paid circulation- non paid circulation is where people do not have to pay for the media platform, an example of this is when you get free news papers at train stations or advertisement magazines that are handed out to local areas for free. An example of a free magazine is NME music magazine.

•       This type of magazine is where you have to give money in exchange of the magazine. Paid circulation can be for sale per issue or you can buy a subscription to the magazine, which usually lasts about a year and usually ends up cheaper than buying every single one with out a subscription. The reason for this is because of the guaranteed sales of your magazine. Paid circulation magazines also usually are more targeted at a certain person/ genre therefore it will contain better content for what people are looking for. For my magazine I have decided that I would have mine in paid circulation and would sell it for £3.50.

•       This distribution method is only available to qualified subscriptions, it is more direct to job areas such as architects, trade jobs and doctors etc. this method of distribution is usually free as well. This method of distribution was used a lot more until the Internet started to take off and there was more information coming on line. In the UK there are still quite a few online magazines that still use the method.

•       Publishers overall have a huge impact on the success of a media product; this is to do with the amount they are responsible for. Publishers are responsible for the target audience they are aiming for and to make sure that the whole magazine links together and its not just a load of jumbled work, giving its identity. One of the more major parts a collecting an income is advertisement, a magazines advertisement should fit in with the style of magazine as it would be pointless to the advertisers but also if the magazine has ads that don’t have anything to do with the magazines genre then it will lose its identity. Another thing publishers are responsible for is the financial side as it has too balance all of its money to aim to make a profit, the ways a magazine will make money is from subscriptions, individual sales and advertisement they then have to make sure that these three will balance out to pay staff and any other bills as they are still a company that needs to make a profit.

•       After some research of magazine publishers I have found a company called time Inc. (formerly IPC media) that publishes music magazines. It is also currently the leading consumer magazine and digital publisher. It is the owner of NME magazine, as one of the leading music magazines I thought that this would be helpful as my magazine is based around music. Its will also stand out from other because after research I have found that they don't have much indie magazines so mine would really be competing with any other magazines that are already being produced by this company. Time Inc. is also a publisher for more than 60 iconic brands, so therefore it portrays that it would be a good publisher to get in with. From these 60 brands they engage with 24 million adults so it would mean that it would be in trusty hands, with a large audience.

evaluation question 4 draft

During my research and planning days I had to try to make sure that I knew what my target audience would be. I fist picked out what genre I would like to go for and I have chosen the indie music genre. Before starting I had already known a bit about the indie genre and I had also used ‘UK tribes’ and the helped me. From the UK tribes I decided that my magazine should be aimed towards ‘stylers’ and ‘scenesters’. Throughout the process I have learnt a lot more than expected though. I have had to research what the people with in the indie genre like to do and the fashion sense etc.

My target audiences are male and female between the ages of 16 and 21. The reason I have gone for this age range is because I want it to be aimed at a teenagers and I want it to be quite a ‘cool’ magazine. This age range is also very into music and their fashion. This target audience is more involved with upcoming artist as they don’t like the mainstream music as much. Because of this I want my magazine to mainly be based around genre but there will have a variety of genres in the magazine. As I know fashion is such a big thing to this genre I will try and make sure that a lot of artist outfits are displayed in the photos so fans can get an understanding in what is trending in the fashion at the moment.

After research I have found that my target audience like to shop in ‘vintage’ clothes shops such as pink pigeon. I have found that indie people enjoy these types of clothes because they are ‘different’ to what everyone else is wearing and would like to be able to be spotted out in the crowd. Their fashion kind of represents a rebellious lifestyle, as they don’t want to comprehend to all the rules of society instead just live a less stressed life and not think about all of the deadlines and stresses. I have found in their spare time they like to hang out with friends and go to gigs and music festivals such as Y not as this has ore of their music they are looking for.

evaluation question 2 draft

Throughout my research an planning I have done a lot of research on who my target audience is, after a lot of research I have found that the genre that I wanted to do was indie. I found the main age group that would be interested in an indie magazine are people aged from 15 to 21 years old. After this research I was able to get a clearer understanding of my audience, because of this I now know what they are more likely to be interested in for a magazine. The things I have had to take In to consideration/ research more of. Over the the course I have had to go into to more detail about about fashion and the different sub genres in the indie music world. I had also been doing some research on UK tribes an I found that they were very helpful in the fact that it gave me a better understanding of my target audience, it especially helped with what my target audience likes to get up to and any new talent. One thing I have mainly learnt from my research is the audience’s love of gigs and concerts. As a result of this I have made sure that my magazine will have a section of the magazine dedicated to gigs, festivals and concerts that will be featured in every issue. After my research I have found that my magazine and artist have to keep up with all the upcoming trends for it to be successful. Fashion trends are also quite an important trend to keep up with because audiences may think they're out dated if they don’t keep up/ set trends therefore I have decided that for future shoots I will have a stylist for the artists an bands. I will also make sure I am watching what other competitors such as DIY music magazine are doing an watch their shifts in trends.

My chosen artist fits in with the genre of indie music; I like my artist to fit in with the indie rapper. He is wearing a green alpha industries bomber jacket; this is usually known to be worn by rappers and wealthy celebrities such as the Kardashians. Then the rest of his outfit is mainly black with a hoody and joggers, supported by a Palace cap, palace is known as an old school skating brand which has become quite ‘hyped’ up in the coming years, the bran is another popular brand among the rappers industry. The jacket my artist ‘Fin D-B’ is wearing is similar to the one that the artist (Loyle Carner) is wearing in the image above as its quite big and a bit puffy. Other similarities between my artist and Loyle Carner is that they are both classed as indie rappers.